This week, we will talk with the president of a company who offers a referral program – with a twist. We will find out how we can profit from advertising software – and possibly other computer related products and services on our site in a commission based format that is seamless, sticky, transparent, and doesn’t compete with our sites.
TechPodcasts Promo Tag :10
News and Comment segment 5:11
Toshiba suspended production of HD-DVD players last week and officially announced it would end sales of the format at the end of March.
Wal-Mart plans to sell through existing HD-DVD stock and will place a greater emphasis on selling only standard DVD formats and Blu-Ray during the next 30 days.
The Force Field is conducting a Trivia Contest during the months of February and March. If you are a regular listener of The Force Field podcast, you now have the chance to take your knowledge of the show and win prizes! All you have to do is listen to the podcast, log into The Force Field web site at theforcefield.net, click on The Force Field Podcast Trivia Contest link on the right sidebar and answer the ten trivia questions. If you answer all ten questions correctly you will be entered into a drawing to win a 1GB USB flash drive or an Nvidia partnerForce T-shirt! Enter The Force Field podcast Trivia Contest today and win! Contest ends March 31, 2008.
Small Business Computing.com released announced the winners of the 2008 Small Business Computing Excellence in Technology Awards this month. In the collaboration category, the winner was GoToMeeting. Try GotoMeeting free for 30 days! For this special offer, visit www.gotomeeting.com/techpodcasts.
Microsoft released a list of applications that will not work with Windows Vista Service Pack 1, due for release in March. In an article published on its web site February 22, Microsoft listed a dozen applications that had what it termed “compatibility problems” and would be blocked for “reliability reasons”.
Commercial Break 1:00
Totally Cool Tech Podcast Promo :30
Caffination Podcast promo :30
Intro to Interview 2:08
If you own and operate your own web site as part of your business you are likely searching for a way to maximize the valuable real estate on your site to monetize or otherwise profit from it. One of the most universally accepted practices of generating revenue from your web site is the lease or rent of that space on your pages to advertisers and commission based banner or link referral programs.
Nico Westerdale, president of a company called Iconico, Inc. offers a referral program that is different from all others. It is sticky, transparent and offers generous commissions for every item sold.
This week we’re going to talk to Nico and find out what his referral program is, how it works and how we can use it to both sell software from other vendors – and possibly our own services in a new referral program called Bits du Jour.
Nico Westerdale Interview 13:55
Wrap up and Close :46
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